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Privacy Policy

I. Name and address of the data controller

Böcker Maschinenwerke GmbH
Lippestraße 69-73
DE-59368 Werne

Tel.: 02389/7989-0
Email: info@boecker.de
 

II. Contact details of the Data Protection Officer

Tel.: 02389/7989-778
Email: datenschutz@boecker.de
 

III. General information on data processing

1. Scope of personal data processing

We generally process our users’ personal data only to the extent necessary to provide a fully functional website and our content and services. The processing of our users’ personal data generally takes place only with the user’s consent. An exception applies in cases where obtaining prior consent is not possible for practical reasons and the processing of the data is permitted by law.

2. Legal basis for the processing of personal data

Where we obtain the data subject’s consent for the processing of personal data, Article 6(1)(a) of the EU General Data Protection Regulation (GDPR) serves as the legal basis.

Where the processing of personal data is necessary for the performance of a contract to which the data subject is a party, Article 6(1)(b) of the GDPR serves as the legal basis. This also applies to processing operations necessary for the implementation of pre-contractual measures.

Where the processing of personal data is necessary for compliance with a legal obligation to which our company is subject, Article 6(1)(c) of the GDPR serves as the legal basis.

Where the vital interests of the data subject or of another natural person require the processing of personal data, Article 6(1)(d) of the GDPR serves as the legal basis.

Where processing is necessary to safeguard a legitimate interest of our company or a third party, and the interests, fundamental rights and freedoms of the data subject do not override the former interest, Article 6(1)(f) of the GDPR serves as the legal basis for the processing.

3. Data erasure and retention period

The data subject’s personal data shall be erased or restricted as soon as the purpose for which it was stored no longer applies. Data may also be stored if this is provided for by European or national legislation in EU regulations, laws or other provisions to which the controller is subject. Data shall also be blocked or erased when a storage period prescribed by the aforementioned standards expires, unless there is a need for further storage of the data for the conclusion or performance of a contract.
 

IV. Provision of the website and creation of log files

1. Description and scope of data processing

Each time our website is accessed, our system automatically collects data and information from the computer system of the accessing device.

The following data is collected in this process:

  • Information about the browser type and version used
  • The user’s operating system
  • The user’s internet service provider
  • The user’s IP address (where applicable: in anonymised form)
  • Date and time of access
  • Websites from which the user’s system accesses our website
  • Websites accessed by the user’s system via our website

2. Legal basis for data processing

The legal basis for the temporary storage of data and log files is Article 6(1)(f) of the GDPR.

3. Purpose of data processing

The temporary storage of the IP address by the system is necessary to enable the website to be delivered to the user’s computer. For this purpose, the user’s IP address must remain stored for the duration of the session.

The data is stored in log files to ensure the website functions properly. Furthermore, the data helps us to optimise the website and ensure the security of our IT systems. The data is not analysed for marketing purposes in this context.

These purposes also constitute our legitimate interest in data processing pursuant to Article 6(1)(f) of the GDPR.

4. Duration of storage

The data is deleted as soon as it is no longer required to fulfil the purpose for which it was collected. In the case of data collected for the provision of the website, this is the case once the respective session has ended.

In the case of data stored in log files, this is the case after seven days at the latest. Storage beyond this period is possible. In this case, the users’ IP addresses are deleted or anonymised so that it is no longer possible to identify the client making the request.

5. Right to object and right to erasure

The collection of data for the provision of the website and the storage of data in log files is strictly necessary for the operation of the website. Consequently, the user has no right to object.
 

V. Use of cookies

a) Description and scope of data processing

Our website uses cookies that enable an analysis of users’ browsing behaviour.

The user data collected in this way is pseudonymised by technical means. Consequently, it is no longer possible to link the data to the user accessing the site. The data is not stored together with any other personal data relating to the user.

When accessing our website, the user is informed about the use of cookies for analytical purposes and their consent to the processing of personal data used in this context is obtained. In this context, reference is also made to this privacy policy.

b) Use of Google Analytics

This website uses Google Analytics, a web analytics service provided by Google Inc. (‘Google’). This is based on Article 6(1)(f) of the GDPR. Google Analytics uses so-called ‘cookies’, which are text files stored on your computer that enable an analysis of your use of the website. The information generated by the cookie regarding your use of the website, such as

  • browser type/version,
  • operating system used,
  • referrer URL (the previously visited page),
  • hostname of the accessing computer (IP address),
  • time of the server request,
     

are usually transmitted to a Google server in the USA and stored there. The IP address transmitted by your browser as part of Google Analytics is not merged with other Google data. We have also extended Google Analytics on this website with the ‘anonymizeIP’ code. This ensures that your IP address is masked, so that all data is collected anonymously. Only in exceptional cases is the full IP address transmitted to a Google server in the USA and truncated there.

On behalf of the operator of this website, Google will use this information to evaluate your use of the website, to compile reports on website activity and to provide other services relating to website and internet usage to the website operator. You can prevent the storage of cookies by rejecting the relevant notification or by adjusting your browser settings accordingly; however, we would like to point out that in this case you may not be able to use all the functions of this website to their full extent.

You can also prevent the collection of data generated by the cookie and relating to your use of the website (including your IP address) by Google, as well as the processing of this data by Google, by downloading and installing the browser plugin available via the following link: http://tools.google.com/dlpage/gaoptout?hl=de. As an alternative to the browser add-on, particularly for browsers on mobile devices, you can also prevent data collection by Google Analytics by clicking on this link. An opt-out cookie will be set to prevent the future collection of your data when you visit this website. The opt-out cookie applies only to this browser and only to our website, and is stored on your machine. If you delete the cookies in this browser, you will need to set the opt-out cookie again. [Note: Information on the integration of the opt-out cookie can be found at: https://developers.google.com/analytics/devguides/collection/gajs/?hl=de#disable].

We also use Google Analytics to analyse data from DoubleClick cookies and AdWords for statistical purposes. If you do not wish this to happen, you can disable it via the Ads Preferences Manager (https://adssettings.google.com/authenticated?hl=de).

Further information on data protection in connection with Google Analytics can be found, for example, in the Google Analytics Help Centre (https://support.google.com/analytics/answer/6004245?hl=de).

c) Google Ads (AdWords) Remarketing/Retargeting

We have integrated Google Ads into this website. The operator of Google Ads services is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland (“Google”).

 

We use this to advertise this website in Google search results and on third-party websites. For this purpose, Google places a cookie in your device’s browser, which automatically enables interest-based advertising using a pseudonymous cookie ID and based on the pages you have visited.

Any further data processing only takes place if you have consented to Google linking your internet and app browsing history to your Google Account and using information from your Google Account to personalise the adverts you see on the web. In this case, if you are logged into Google whilst visiting our website, Google will use your data in conjunction with Google Analytics data to create and define audience lists for cross-device remarketing. To this end, your personal data is temporarily linked by Google with Google Analytics data to form audiences.

These processing operations take place exclusively upon the granting of express consent in accordance with Article 6(1)(a) of the GDPR.

The parent company, Google LLC, is a US company certified under the EU-US Data Privacy Framework. An adequacy decision pursuant to Article 45 of the GDPR is therefore in place, meaning that personal data may be transferred even without further guarantees or additional measures.

You can view the privacy policy and further information from Google Ads at: www.google.com/policies/technologies/ads/

 

Google Ads with conversion tracking

Google Ads is an online advertising service that allows advertisers to place adverts both in Google’s search engine results and on the Google Display Network. Google Ads enables an advertiser to specify certain keywords in advance, whereby an advert is displayed in Google’s search engine results only when the user retrieves a search result relevant to the keyword using the search engine. Within the Google Display Network, adverts are distributed across relevant websites using an automated algorithm and in accordance with the pre-defined keywords.

The purpose of Google Ads is to promote our website by displaying interest-based advertising on third-party websites and in Google’s search results, and to display third-party advertising on our website.

If you arrive at our website via a Google advert, Google places a so-called conversion cookie on your IT system. A conversion cookie expires after thirty days and is not used to identify you. Provided the cookie has not yet expired, the conversion cookie is used to track whether certain subpages, such as the shopping basket of an online shop system, have been accessed on our website. The conversion cookie enables both us and Google to track whether a user who arrived at our website via an AdWords advert generated a sale, i.e. completed or abandoned a purchase.

The data and information collected through the use of the conversion cookie is used by Google to compile visitor statistics for our website. We, in turn, use these visitor statistics to determine the total number of users who were referred to us via AdWords ads, i.e. to assess the success or failure of the respective AdWords ad and to optimise our AdWords ads for the future. Neither our company nor other Google Ads advertisers receive information from Google that could be used to identify you.

The conversion cookie is used to store personal information, such as the web pages you have visited. Each time you visit our website, personal data, including the IP address of the internet connection you are using, is therefore transmitted to Google in the United States of America. This personal data is stored by Google in the United States of America. Google may pass on this personal data, collected via the technical process, to third parties.

These processing operations take place exclusively upon the granting of express consent in accordance with Article 6(1)(a) of the GDPR.

The parent company, Google LLC, is a US company certified under the EU-US Data Privacy Framework. An adequacy decision pursuant to Article 45 of the GDPR is therefore in place, meaning that personal data may be transferred even without further guarantees or additional measures.

You can view the privacy policy and further information from Google AdSense at: www.google.de/intl/de/policies/privacy/.

 

Google Ads with enhanced conversions

Google Ads is an online advertising service that allows advertisers to place adverts both in Google’s search engine results and on the Google Display Network. The purpose of Google Ads is to promote our website by displaying interest-based advertising on third-party websites and in Google search results, and to display third-party advertising on our website.

If you arrive at our website via a Google advert, Google will place a so-called conversion cookie on your IT system. A conversion cookie expires after thirty days and is not used to identify you. Provided the cookie has not yet expired, the conversion cookie is used to track whether certain subpages, such as the shopping basket of an online shop system, have been accessed on our website. The conversion cookie enables both us and Google to track whether a user who arrived at our website via a Google Ads advertisement generated a sale, i.e. completed or abandoned a purchase.

We use the enhanced conversions feature in Google Ads. To do this, we transmit personal data collected by us, such as telephone numbers or email addresses, to Google. This data is matched with event data relating to Google Ads in order to track more conversions.

Consequently, every time you visit our website, personal data, including the IP address of the internet connection you are using, is transmitted to Google in the United States of America. Google may pass on this personal data, collected via the technical process, to third parties.

These processing operations take place exclusively upon the granting of express consent in accordance with Article 6(1)(a) of the GDPR.

The parent company, Google LLC, is a US company certified under the EU-US Data Privacy Framework. An adequacy decision pursuant to Article 45 of the GDPR is therefore in place, meaning that personal data may be transferred even without further guarantees or additional measures.

You can view the privacy policy and further information from Google Ads at: www.google.de/intl/de/policies/privacy/ or support.google.com/adspolicy/answer/9755941.

 

Google Ads – Additional information on Consent Mode, simple implementation

Under the Digital Markets Act, Google is required to obtain users’ consent before processing user data for personalised advertising. Google meets this requirement with ‘Consent Mode’. Users are required to implement this and thereby demonstrate that they have obtained the consent of website visitors.

Google offers two implementation modes: simple and advanced implementation.

We use the simple implementation method of Google Consent Mode. Only if you give your consent to the use of Google Ads (see above) will a connection to Google be established, a Google code executed, and the processing described above carried out. If you refuse to give your consent, Google will simply receive a notification that consent has not been given. The Google code is not executed and no Google Ads cookies are set.

 

Google Ads – Additional information on Consent Mode, extended implementation

Under the Digital Markets Act, Google is obliged to obtain users’ consent before processing user data for personalised advertising. Google complies with this requirement through ‘Consent Mode’. Users are obliged to implement this and thereby demonstrate that they have obtained the consent of website visitors.

Google offers two implementation modes: simple and advanced implementation.

We use the advanced implementation method of Google Consent Mode. If you consent to data processing in connection with the use of Google Ads (see above), a connection to Google is established, Google Analytics cookies are set, and the relevant processing operations are carried out. If you refuse to give consent, no Google Ads cookies are set. However, a unique “Ping ID” is generated and transmitted to Google. The Google code is executed, whereby only limited user data is transmitted to Google, including, amongst other things, information such as:

 

l IP address

l Browser details

l URL visited

A personalised user ID is not assigned.

 

If you have consented to the use of Google Ads, Consent Mode, extended implementation, the legal basis for the processing of personal data is Article 6(1)(a) of the GDPR. Furthermore, it is in our legitimate interest within the meaning of Article 6(1)(f) of the GDPR to use Google Analytics 4, Consent Mode, extended implementation, in order to obtain data on conversions without creating user profiles and thereby increase profitability.

d) Meta Pixel, Custom Audiences and Facebook Conversion

Within our online offering, based on our legitimate interests in the analysis, optimisation and economic operation of our online offering and for these purposes, we use the so-called “Meta Pixel” of the social network Facebook, which is operated by Meta Platforms Inc., 1 Hacker Way, Menlo Park, CA 94025, USA, or, if you are based in the EU, Meta Platforms Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland (“Facebook”).

With the help of the Meta Pixel, Facebook is able, on the one hand, to identify visitors to our online offering as a target group for the display of advertisements (so-called “Meta Ads”). Accordingly, we use the Meta Pixel to display the Facebook ads we place only to those Facebook users who have shown an interest in our online offering or who exhibit certain characteristics (e.g. interests in specific topics or products, determined on the basis of the websites visited), which we transmit to Facebook (so-called “Custom Audiences”). We also use the Meta Pixel to ensure that our Facebook ads match users’ potential interests and do not appear intrusive. With the help of the Facebook pixel, we can also track the effectiveness of Facebook adverts for statistical and market research purposes by seeing whether users were redirected to our website after clicking on a Facebook advert (so-called “conversion”).

The Meta Pixel is integrated directly by Facebook when our online services are accessed and may store a so-called cookie, i.e. a small file, on users’ machines. If users subsequently log in to Facebook or visit Facebook whilst logged in, their visit to our online service is noted in their profile. The data collected about users is anonymous to us, meaning it does not allow us to identify the users. However, the data is stored and processed by Facebook, enabling a link to be established with the respective user profile and allowing it to be used by Facebook as well as for its own market research and advertising purposes. Should we transmit data to Facebook for matching purposes, this data is encrypted locally in the browser and only then sent to Facebook via a secure https connection. This is done solely for the purpose of matching the data with data that is similarly encrypted by Facebook.

The processing of the data by Facebook takes place in accordance with Facebook’s Data Use Policy. Accordingly, general information on the display of Facebook ads can be found in Facebook’s Data Use Policy: https://www.facebook.com/policy.php. Specific information and details about the Meta Pixel and how it works can be found in Facebook’s Help Centre: https://www.facebook.com/business/help/651294705016616.

You can object to the collection of data via the Meta Pixel and the use of your data for the display of Facebook ads. To control the types of adverts shown to you on Facebook, you can visit the page set up by Facebook and follow the instructions on usage-based advertising settings: https://www.facebook.com/settings?tab=ads. The settings are platform-independent, i.e. they apply to all machines, such as desktop computers or mobile machines.

You can also object to the use of cookies for audience measurement and advertising purposes via the Network Advertising Initiative’s opt-out page (http://optout.networkadvertising.org/) and additionally via the US website (http://www.aboutads.info/choices) or the European website (http://www.youronlinechoices.com/uk/your-ad-choices/).

e) Legal basis for data processing

The legal basis for the processing of personal data using technically necessary cookies is Article 6(1)(f) of the GDPR.

The legal basis for the processing of personal data using cookies for analytical purposes is Article 6(1)(a) of the GDPR, provided the user has given their consent.

f) Purpose of data processing

The purpose of using technically necessary cookies is to simplify the use of websites for users. Some functions of our website cannot be provided without the use of cookies. For these, it is necessary for the browser to be recognised even after a page change.

The user data collected by technically necessary cookies is not used to create user profiles.

Analytical cookies are used to improve the quality of our website and its content. These cookies enable us to understand how the website is used, allowing us to continuously optimise our offering.

These purposes also constitute our legitimate interest in the processing of personal data pursuant to Article 6(1)(f) of the GDPR.

g) Duration of storage, right to object and option to delete

Cookies are stored on the user’s computer and transmitted from there to our site. As a user, you therefore have full control over the use of cookies. By changing the settings in your web browser, you can disable or restrict the transmission of cookies. Cookies that have already been stored can be deleted at any time. This can also be done automatically. If cookies are disabled for our website, it may no longer be possible to use all the website’s functions to their full extent.
 

VI. Newsletter

1. Description and scope of data processing

On our website, you have the option to subscribe to a free newsletter. When you register for the newsletter, the data from the input form is transmitted to us.

In addition, the following data is collected during registration:

  • IP address of the accessing computer
  • Date and time of registration

Your consent is sought for the processing of this data as part of the registration process, and reference is made to this privacy policy.

No data is passed on to third parties in connection with the data processing for the dispatch of newsletters. The data is used exclusively for the dispatch of the newsletter.

2. Legal basis for data processing

The legal basis for processing the data following the user’s subscription to the newsletter is Article 6(1)(a) of the GDPR, provided the user has given their consent.

3. Purpose of data processing

The collection of the user’s email address serves to deliver the newsletter.

The collection of other personal data as part of the registration process serves to prevent misuse of the services or the email address used.

4. Duration of storage

The data will be deleted as soon as it is no longer required to fulfil the purpose for which it was collected. The user’s email address will therefore be stored for as long as the newsletter subscription remains active.

Other personal data collected during the registration process is generally deleted after a period of seven days.

5. Right to object and right to erasure

The user concerned may cancel their subscription to the newsletter at any time here. A link to this effect is also included in every newsletter.

This also allows the user to withdraw their consent to the storage of the personal data collected during the registration process.
 

VII. Contact form and email contact

1. Description and scope of data processing

Our website features a contact form which can be used to contact us electronically. If a user makes use of this option, the data entered in the form is transmitted to us and stored.

At the time the message is sent, the following data is also stored:

  • The user’s IP address
  • Date and time of registration

Your consent is sought for the processing of the data as part of the submission process, and reference is made to this privacy policy.

Alternatively, you may contact us via the email address provided. In this case, the user’s personal data transmitted with the email will be stored.

In this context, the data will not be passed on to third parties. The data is used exclusively for the purpose of processing the correspondence.

2. Legal basis for data processing

The legal basis for the processing of data is Article 6(1)(a) of the GDPR, provided the user has given their consent.

The legal basis for processing data transmitted in the course of sending an email is Article 6(1)(f) of the GDPR. If the email contact is aimed at concluding a contract, the additional legal basis for processing is Article 6(1)(b) of the GDPR.

3. Purpose of data processing

We process the personal data from the input form solely for the purpose of handling your enquiry. In the case of contact via email, this also constitutes the necessary legitimate interest in the processing of the data.

The other personal data processed during the submission process serves to prevent misuse of the contact form and to ensure the security of our IT systems.

4. Duration of storage

The data will be deleted as soon as it is no longer required to fulfil the purpose for which it was collected. For personal data from the contact form input field and that sent by email, this is the case once the relevant conversation with the user has ended. The conversation is deemed to have ended when it can be inferred from the circumstances that the matter in question has been conclusively resolved.

Any additional personal data collected during the submission process will be deleted after a period of seven days at the latest.

5. Right to object and right to erasure

The user has the option to withdraw their consent to the processing of personal data at any time. If the user contacts us by email, they may object to the storage of their personal data at any time. In such a case, the conversation cannot be continued.

All personal data stored in the course of establishing contact will be deleted in this case.
 

VIII. Social media and other matters

1. Use of social media plug-ins

1) We currently use the following social media plug-ins: Facebook, Instagram, Xing, LinkedIn. We use the so-called two-click solution. This means that when you visit our site, no personal data is initially passed on to the plug-in providers. You can identify the plug-in provider by the label on the box showing its initial letter or logo. We provide you with the option to communicate directly with the plug-in provider via the button. Only when you click on the marked field and thereby activate it does the plug-in provider receive the information that you have accessed the relevant page of our website. In addition, the data specified in Section 3 of this policy is transmitted. In the case of Facebook and Xing, according to the respective providers, the IP address is anonymised immediately after collection in Germany. By activating the plug-in, your personal data is therefore transmitted to the respective plug-in provider and stored there (in the case of US providers, in the USA). As the plug-in provider collects data primarily via cookies, we recommend that you delete all cookies via your browser’s security settings before clicking on the greyed-out box.

2) We have no influence over the data collected or the data processing operations, nor are we aware of the full scope of data collection, the purposes of processing, or the retention periods. We also have no information regarding the deletion of the collected data by the plug-in provider.

3) The plug-in provider stores the data collected about you as user profiles and uses these for the purposes of advertising, market research and/or the needs-based design of its website. Such analysis is carried out in particular (including for users who are not logged in) to display targeted advertising and to inform other users of the social network about your activities on our website. You have the right to object to the creation of these user profiles, in which case you must contact the respective plug-in provider to exercise this right. Through the plug-ins, we offer you the opportunity to interact with social networks and other users, enabling us to improve our service and make it more interesting for you as a user. The legal basis for the use of the plug-ins is Article 6(1)(f) of the GDPR.

4) Data is transferred regardless of whether you have an account with the plug-in provider and are logged in there. If you are logged in with the plug-in provider, the data we have collected about you will be directly linked to your existing account with the plug-in provider. If you click the activated button and, for example, share the page, the plug-in provider will also store this information in your user account and share it publicly with your contacts. We recommend that you log out regularly after using a social network, but particularly before activating the button, as this allows you to avoid any association with your profile with the plug-in provider.

5) Further information on the purpose and scope of data collection and its processing by the plug-in provider can be found in the privacy policies of these providers set out below. There you will also find further information on your rights in this regard and settings options for protecting your privacy.

6) Addresses of the respective plug-in providers and URLs containing their privacy policies:

a) Facebook Inc., 1601 S California Ave, Palo Alto, California 94304, USA; www.facebook.com/policy.php; further information on data collection: https://www.facebook.com/help/186325668085084, www.facebook.com/about/privacy/your-info-on-other and www.facebook.com/about/privacy/your-info. Facebook has submitted to the EU-US Privacy Shield, www.privacyshield.gov/EU-US-Framework.

b) Our website uses so-called social plugins (“plugins”) from Instagram, which is operated by Instagram LLC, 1601 Willow Road, Menlo Park, CA 94025, USA (“Instagram”). The plugins are identified by an Instagram logo, for example in the form of an “Instagram camera”.

When you visit a page on our website that contains such a plugin, your browser establishes a direct connection to Instagram’s servers. The content of the plugin is transmitted directly from Instagram to your browser and integrated into the page. Through this integration, Instagram receives the information that your browser has accessed the relevant page of our website, even if you do not have an Instagram profile or are not currently logged in to Instagram. This information (including your IP address) is transmitted directly from your browser to an Instagram server in the USA and stored there.

If you are logged into Instagram, Instagram can directly associate your visit to our website with your Instagram account. If you interact with the plugins, for example by clicking the “Instagram” button, this information is also transmitted directly to an Instagram server and stored there. The information is also published on your Instagram account and displayed there to your contacts.

For details on the purpose and scope of data collection, as well as the further processing and use of the data by Instagram, and your rights in this regard and settings options for protecting your privacy, please refer to Instagram’s privacy policy: help.instagram.com/155833707900388/

If you do not want Instagram to directly associate the data collected via our website with your Instagram account, you must log out of Instagram before visiting our website. You can also completely prevent the Instagram plugins from loading by using add-ons for your browser, e.g. the script blocker “NoScript” (https://noscript.net/).

c) Xing AG, Gänsemarkt 43, 20354 Hamburg, DE; www.xing.com/privacy.

d) LinkedIn Corporation, 2029 Stierlin Court, Mountain View, California 94043, USA; https://www.linkedin.com/legal/privacy-policy. LinkedIn has submitted to the EU-US Privacy Shield, https://www.privacyshield.gov/EU-US-Framework.

2. Embedding of YouTube videos

1) We have embedded YouTube videos in our online offering which are stored at www.YouTube.com and can be played directly from our website. [These are all embedded in ‘enhanced privacy mode’, meaning that no data about you as a user is transmitted to YouTube unless you play the videos. Only when you play the videos is the data mentioned in paragraph 2 transmitted. We have no influence over this data transmission.]

2) By visiting the website, YouTube receives the information that you have accessed the relevant subpage of our website. In addition, the data specified in § 3 of this policy is transmitted. This occurs regardless of whether YouTube provides a user account through which you are logged in, or whether no user account exists. If you are logged in to Google, your data will be directly associated with your account. If you do not wish this data to be associated with your YouTube profile, you must log out before activating the button. YouTube stores your data as user profiles and uses them for the purposes of advertising, market research and/or the needs-based design of its website. Such analysis takes place in particular (even for users who are not logged in) to provide needs-based advertising and to inform other users of the social network about your activities on our website. You have the right to object to the creation of these user profiles, in which case you must contact YouTube to exercise this right.

3) Further information on the purpose and scope of data collection and its processing by YouTube can be found in the privacy policy. There you will also find further information on your rights and settings options for protecting your privacy: https://www.google.de/intl/de/policies/privacy. Google also processes your personal data in the USA and has submitted to the EU-US Privacy Shield, www.privacyshield.gov/EU-US-Framework.

3. Integration of Google Maps

1) On this website, we use Google Maps. This allows us to display interactive maps directly on the website and enables you to use the map function conveniently.

2) When you visit the website, Google receives the information that you have accessed the relevant subpage of our website. In addition, the data specified in § 3 of this policy is transmitted. This occurs regardless of whether Google provides a user account through which you are logged in, or whether no user account exists. If you are logged in to Google, your data will be directly associated with your account. If you do not wish for this association with your Google profile, you must log out before activating the button. Google stores your data as user profiles and uses them for the purposes of advertising, market research and/or the needs-based design of its website. Such analysis takes place in particular (even for users who are not logged in) to provide needs-based advertising and to inform other users of the social network about your activities on our website. You have the right to object to the creation of these user profiles, in which case you must contact Google to exercise this right.

3) Further information on the purpose and scope of data collection and its processing by the plug-in provider can be found in the provider’s privacy policy. There you will also find further information regarding your rights in this regard and settings options to protect your privacy: https://www.google.de/intl/de/policies/privacy. Google also processes your personal data in the USA and has submitted to the EU-US Privacy Shield, https://www.privacyshield.gov/EU-US-Framework.

4. Use of Yumpu

Our website incorporates an application from the company Yumpu, Gewerbestrasse 3, 9444 Diepoldsau, Switzerland (hereinafter: Yumpu). This enables you to view our catalogues as e-papers.

Yumpu uses cookies and functions that allow it to analyse your use of the website. Yumpu thereby collects and stores personal data such as your IP address and information regarding the time and duration of use. This data is transmitted if you have JavaScript enabled in your browser.

Yumpu’s Terms of Use and Privacy Policy:
www.yumpu.com/de/info/privacy_policy
 

5. Validity

This privacy policy also applies to the following company websites:

https://www.instagram.com/boeckermaschinenwerke/
https://www.instagram.com/chris_boeckermaschinenwerke/
https://www.instagram.com/felix_boeckermaschinenwerke/https://www.instagram.com/tobias_boeckermaschinenwerke/https://www.instagram.com/matthias_boeckermaschinenwerke/
https://www.instagram.com/johannes_boeckermaschinenwerke/
https://www.instagram.com/jo.sch_boeckermaschinenwerke/
https://www.instagram.com/niclas_boeckermaschinenwerke/https://www.instagram.com/andreas_boeckermaschinenwerke/https://www.instagram.com/heiner_boeckermaschinenwerke/
https://www.instagram.com/ralf_boeckermaschinenwerke/
https://www.instagram.com/stefan_boeckermaschinenwerke/
https://www.facebook.com/boeckermaschinenwerke/https://www.linkedin.com/company/b%C3%B6cker-maschinenwerke-gmbh/
https://www.xing.com/companies/b%C3%B6ckermaschinenwerkegmbh
https://www.youtube.com/user/Boeckergroup
https://www.tiktok.com/@boeckermaschinenwerke

As well as for other websites operated by the company under the domain “boecker.de”, provided that no separate or differing privacy policy is published there.

 


IX. Rights of the data subject

You have the following rights at any time with regard to your personal data:

  • Right of access, Art. 15 GDPR
  • Right to rectification or erasure, Articles 16 and 17 of the GDPR
  • Right to restriction of processing, Art. 18 GDPR
  • Right to data portability, Art. 20 GDPR
  • Right to object to processing, Art. 21 GDPR

You also have the right to lodge a complaint with a data protection supervisory authority regarding our processing of your personal data.